MARSHFIELD—When Planet Fitness opened in Marshfield on Nov. 16, regional manager Phil Garofano, says the community was lined up outside the doors waiting to come in. On the gym’s first day what was a planned opening for 10:00 in the morning became 9:40 as new members waited outside, eager to sign up. Planet Fitness’ new location saw 300 members sign up on Nov. 16. Now with less than a month of being open, they are up to over 1000 gym members.
With over 50 cardio machines and over 60 pieces of strength equipment, Planet Fitness ensures no lines or waiting times to get a workout in.
Though Planet Fitness may be a national chain of gyms, Phil Garofano says they operate like an extension of the community. Prior to opening, Planet Fitness donated equipment to the Marshfield Fire Department. Devoted to maintaing new equipment in their gyms, Planet Fitness’ will donate their used equipment once it becomes six to eight years old. When a location in the twin cities was looking to donate their old equipment, Garofano and his manager Jessica Cronce were able to bring an updated gym to the Marshfield Fire Department. On Nov. 9 Phil and Jessica delivered cardio equipment and free weights to the fire department, helping the firefighters unload the equipment between the stations two fitness rooms.
“They were all so great. They were all so appreciative and excited about the oppurtunity, excited to get their hands on a few new pieces of equipment.” Garofano said.
Manager, Jessia Cronce, knows the importance of community for Planet Fitness given her roots in the Marshfield community. Cronce and all employees hired at Planet Fitness are local to the community, therefore weaving together familiar faces at the front desk with the access to a gym that may be more typical of a larger city. With a staff of community members, Planet Fitness is able to know what the community wants and needs.
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