Bergstrom joins Simplicity
For Hub City Times
MARSHFIELD – Simplicity Credit Union has announced the addition of Alan Bergstrom as CEO of Exclamation Services.
Alan will lead the Exclamation Services team of Human Resources, Information Technology, Marketing, and Operations experts in growing a Credit Union Service Organization (CUSO) to serve the credit union and business communities.
Most recently CMO of Community First Credit Union in Appleton, Alan has excelled in several roles in Credit Union Marketing, including VP of Brand Marketing and Creative Services for the CUNA Mutual Group, Madison. In 2017, he was named Marketing Executive of the Year by the Credit Union Times and Credit Union Rock Star by Credit Union Magazine. He is a veteran of the United States Air Force as an intelligence officer and had the honor of providing President Ronald Reagan his daily national security briefing.